Calligraphy Logo Design


"You never get a second chance to make a great first impression." - Will Rogers

We believe that your logo should be personal, and tailored to fit your brand's unique esthetic. Any logo that Danielle Williams Calligraphy designs will feature custom calligraphed and/or hand-lettered elements.  Custom illustrations are available as an upgrade to your logo design.

Outlined below are the two packages we currently offer.


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01.

The Essential

What's included?

  • Custom Main Logo Design 

  • Design Consultation via Email

  • Logo Design Mood Board

  • 3-5 Initial Sketches

  • 1 Round of Redrafts (if necessary)

  • 2 Rounds of Revisions*

  • Final Files Delivered in AI, JPG, PNG, and PDF

  • Exclusive Rights to Final Design

Investment  - $550

02.

“The Luxe

What's included?

  • "The Essential" Package +

  • 1 Custom Secondary Abbreviated Logo

  • 3-5 Initial Sketches

  • 1 Round of Redrafts (if necessary)

  • 2 Rounds of Revisions*

  • Final Files Delivered in AI, JPG, PNG, and PDF

  • Exclusive Rights to Final Design

Investment  - $750

 

Available Upgrades

  • Custom Watercolor Elements

  • Hand-Drawn Elements

  • Alternate Full Logo Design

  • Business Card Design & Printing

  • Business Stationery Design & Printing

  • Spot Calligraphy for your Website or Social Media


Ready to get started?

To get started on your logo design, we require a 50% retainer to secure your spot on our design calendar. Once you have paid your retainer we will send over a questionnaire for you to complete so that we can begin to understand your brands identity and the audience you want to reach.

creative process

CONSULTATION

Before we begin designing your logo and once we have your completed questionnaire we will set up a time to talk about your business and the feel your want for your new logo. This will provide us with the initial details needed for your logo design.

DESIGN DEVELOPMENT

To begin we will design a mood board for your logo design. Once the mood board is complete and we have agreed on the vision for your logo we will work on your initial logo sketches. There will be anywhere from 3-5 sketches depending on your vision. If you are happy with one of those options we will move forward into the logo design phase, if not one round of re-drafts is included in the process. During this time we will design by hand any calligraphy or illustrations that your logo will need. After that is complete we bring it all together digitally and your design comes to life on the computer. Here we can pair calligraphy with text to create a streamlined design.

FINALIZE

Now it’s time for us to show you your logo! Once we have sent you over your design proof you can make up to two rounds of small changes, or revisions, to the design. But if you are happy with the way things are then we can finalize your logo files. At this time you will pay your remaining balance and then we will send the final files your way!

Finally, if you are adding any business stationery or business card design/printing to your order this is when we would begin that design process.

Still have questions? Thats okay! Feel free to email us at Danielle@daniellewilliamscalligraphy.com

 

*Additional rounds of revisions above the stated amount will be billed at $55/hour. Revisions are defined as any change that does not alter the scope of work. These are small changes, not total redesigns.